Selling clothes online can be a solid income stream if done right, as you can sell everyday clothing at great prices. In addition, there is a growing demand for secondhand designer goods in children’s clothing, women’s clothing, and men’s clothing items. With many marketplace platforms emerging, there is definitely an opportunity to sell clothes at a profit. We’ll walk you through how to start selling clothes online and making money.
The Clothing Resale Market
Vintage clothing and designer brands have always been in demand within the resale clothing market. However, many have also started to sell everyday clothing items as there is more need for secondhand goods.
The clothing resale market is projected to grow as demand for high-quality secondhand items increases.
Platforms like Poshmark, eBay, Depop, and Mercari have experienced consistent growth in their customer base, as an increasing number of individuals choose to purchase secondhand clothing instead of buying new items from traditional clothing stores.
- READ MORE: 15 Best Apps for Selling Clothes
Why Should You Consider Selling Clothes Online?
Whether you have unwanted clothes or a good eye for picking up rare items at a thrift store, selling clothes online can be very lucrative. Here are some of the top reasons to consider selling clothes online for extra cash:
1. Get rid of unwanted items: If you have clothes that you do not wear, you can sell your clothes and gain some cash rather than letting them go waste.
2. Sustainability: Many consumers are opting for second-hand as buying used clothes is a more sustainable option versus purchasing new clothes.
3. Demand: As inflation soars, there is greater demand for mass-market brands sold at competitive prices as people look for ways to save money. You can set your own price on high-demand items and make money when the item sells.
| Reasons to Consider Selling Clothes Online | Insights and Benefits |
|---|---|
| Get rid of unwanted items | - Turn your unused clothing into cash, declutter your space, and make room for new wardrobe items. |
| - Prevent wastage by giving someone else the opportunity to enjoy and use the clothes you no longer need. | |
| Sustainability | - Embrace eco-friendly practices by promoting the reuse of clothing, reducing the demand for new production. |
| - Contribute to a more sustainable fashion industry, appealing to environmentally conscious consumers. | |
| Demand | - Tap into the growing demand for affordable, high-quality clothing, especially in times of economic uncertainty. |
| - Set competitive prices and earn money when in-demand items sell, leveraging market trends and consumer preferences. |
How to Sell Clothing Online
There are many ways to sell old clothes and new designer items online. Luckily, selling clothes online is relatively easy, and you can start immediately. Here’s how.
Find and Photograph the Clothes You Want to Sell
The initial step in how to sell clothes online is to determine which items you want to offer. The options for selling online are vast, and some examples of items you might consider selling include:
- Women’s clothing
- Men’s clothing
- Kids clothing
- Designer handbags
- Fine jewelry and costume jewelry
- Designer clothes
- Fine art and home decor
Once you have identified what type of item you want to sell, you will need to take photos of the items. Aim to take at least 3-4 pictures from different angles so buyers can see exactly what they are buying.
List the Item on Resale Platforms
After taking photos, you must make an account on resale platforms and list the item. Each platform has different seller fees and shipping costs, so you must consider that when deciding where to list.
Set your price
Once you have uploaded your item on the platform, you will need to set your price. Again, it’s essential to consider what prices other clothing sellers offer and what you will need to pay in fees and shipping when deciding on the price. Once you have settled on a number, you can list the item as available for purchase.
Ship the Item Once it Sells
Items can sell very quickly in some cases, and in others, it can take some time. Once your item is purchased, you will need to get a prepaid shipping label with the buyer’s address and send them the item.
Transfer Money to Your Bank Account
Once the buyer has confirmed they have received the item, you will receive your money (after fees) and transfer it to your account.
| Steps in Selling Clothing Online | Insights and Tips |
|---|---|
| Find and photograph the clothes | - Identify the type of clothing or items you want to sell. |
| - Take high-quality photos from multiple angles to showcase item details. | |
| List the item on resale platforms | - Choose the right platform based on seller fees and target audience. |
| - Provide accurate and detailed descriptions to attract potential buyers. | |
| Set your price | - Research similar listings to determine competitive pricing. |
| - Account for seller fees and shipping costs to set a profitable price. | |
| Ship the item | - Use prepaid shipping labels with the buyer's address for prompt delivery. |
| - Package items securely to prevent damage and provide tracking information. | |
| Transfer money to your bank account | - Confirm buyer satisfaction before transferring funds to your bank account. |
| - Keep track of transaction expenses to calculate your net profit accurately. |
- READ MORE: How to Make Money on Poshmark
Top Tips for Successfully Selling Clothes Online
You have the option to sell a wide variety of items online, so you’re not restricted to just clothing. However, selling online comes with its own set of challenges. To help you attract buyers more quickly, here are some tips for selling:
Take good photos: The number one piece of advice for successfully selling clothes online is to take good pictures. Buyers should know exactly what they are purchasing, and they will feel more confident when the listing has multiple high-quality photos.
Provide details: Your item description should be comprehensive and include all the information someone might need when deciding to buy. This means including details on sizing, highlighting flaws or issues, shipping times and cost, and anything else buyers should know.
Calculate a minimum sale price: Each resale platform has different pricing, so you must calculate a fixed price that gives you a good margin while accounting for cost. In addition, some platforms have shipping included in the listing price, while others allow you to set your own, so take some time to research the platform and what’s available.
Ship fast: After buyers complete their payment, it is the seller’s responsibility to ship the item without delay. Consult your postal service to find out if they provide options like free in-home pickup or discounts for bulk shipping. The crucial point is to dispatch items promptly to increase the likelihood of receiving a positive review from the buyer.
Promote your items: If you want to grow your business, there is a social media component to consider. Creating an Instagram or Facebook page for your items can be instrumental in promoting them and getting more buyers to visit your page on resale platforms.
- READ MORE: Upcycling Clothes for Fun and Profit
Best Places to Sell Clothes Online
If you want to create your own online consignment shop, quite a few platforms are available. Many platforms enable you to create your own online store to sell items with a flat commission fee and options for shipping. Some of the best places to sell clothes online include:
Facebook Marketplace
Facebook Marketplace is the best option if you want to sell clothes online and sell to people in your area. Facebook Marketplace allows you to sell kinds of items at a low starting price. People can opt to have you ship the item to them after purchasing, or you can arrange to meet them in person.
Poshmark
Poshmark operates similarly to consignment stores, allowing users to sell mass-market brands, designer clothing, and vintage items on the platform. When items are sold, Poshmark charges a 20% fee, along with an additional shipping fee added to the final sale price. After a purchase is made, the platform provides a free shipping label that sellers can easily attach to their packages for shipping items to buyers. If you’re looking for tips on how to sell clothes online, Poshmark offers a straightforward solution.
Mercari
Mercari is a marketplace platform that operates similarly to other online consignment stores such as Poshmark. With Mercari, sellers can sell clothing such as kid’s clothes, women’s clothes, and men’s clothes, and the resale price will include shipping. Mercari also allows you to sell other items, such as home goods and artwork.
eBay
eBay is the biggest resale site in the world, and it offers many great tools for sellers. On eBay, you can sell all kinds of items, including designer items, high-end classic menswear and womenswear, and more. The sales price and shipping price are set by sellers. And with eBay’s global shipping program, sellers can expand to an international audience and ship items worldwide.
Depop
Depop operates similarly to Poshmark and Mercari, enabling sellers to list items that buyers can purchase, from clothing to home goods. Depop allows you to set your own shipping prices and has a nominal transaction fee for each purchase.
Buffalo Exchange
You can sell your items at a Buffalo Exchange location, but they also provide additional convenient options. Buffalo Exchange offers a sell-by-mail program, which includes a prepaid shipping bag that accommodates up to 40 items. Once Buffalo Exchange receives your items, they will compensate you with a flat fee in cash or store credit. You won’t have to worry about finding buyers or covering shipping costs, as Buffalo Exchange manages those aspects for you. If you’re interested in learning more about how to sell clothes online, this is a hassle-free option.
Tradesy
Tradesy operates similarly to Buffalo Exchange. You can request a free Tradesy shipping kit, and they will send everything you need to ship your items. However, there is greater demand for designer pieces such as Louis Vuitton and other high-end brands, and Tradesy will pay you a flat fee for the items and handle the selling part on their end.
What Is the Easiest Way to Sell Clothes Online?
The easiest way to sell clothes online is to use a platform such as Poshmark or eBay if you want to set your own prices and be responsible for shipping. Tradesy and Buffalo Exchange are great options if you would prefer to receive a flat fee for the items and let them handle selling and shipping on their end.
What Is a Good Price to Sell Clothes?
The price set for selling clothing will depend on the brand (e.g., high-end versus mass market) and should consider shipping costs, platform fees (if applicable), and any materials you might need to ship the item, such as envelopes or boxes.
What Is the Best Online Site to Sell Clothes?
The best site to sell clothes online is eBay, as it attracts a global audience, meaning you can sell to domestic and international customers.
Is Selling Clothes Online Worth It?
Selling clothes online can be worth it if you price the items competitively and offer various shipping options. In addition, there is increasing demand for handmade and vintage items, especially wedding dresses, which could be a lucrative source of income if you can source these items.
Image: Envato Elements
This article, "How to Sell Clothes Online" was first published on Small Business Trends
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